Beauty is in the eye of the photo retoucher.
This video, created by GlobalDemocracy.com, is part of a campaign that would make publications include disclaimers if models have been significantly airbrushed or Photoshopped.
The video starts with what most would describe as an average looking woman- natural hair, no makeup, no fancy lighting.
First, makeup is applied, hair extensions are added, and hair is curled and teased.
Next comes some major lighting...
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